Professional Networks | Personal Relationships
Your personal and professional network enables you to find opportunities, and enables opportunities to find you. Through your dialogue with your contacts, your network facilitates the outbound promotion of your brand/reputation and the inbound receipt of professional intelligence concerning firms, competitors, opportunities and other developments.
Your network broadly consists of everybody with whom you have recently exchanged communication or mutually known for a long time. A network’s intrinsic value lies not just in its quantity of contacts, but in the quality of the relationships. The Internet has enabled rapid growth in a network’s quantity of contacts but for the purposes of this section it is important to revert to the essence of personal, one-to-one relationship building: regular structured contact, with purpose and reciprocated interest.
Here is a simplistic view of how you can start to assess, build, organise and improve your personal and professional networks.
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